This session explores how new technologies are reshaping traffic enforcement and road safety worldwide. From advanced sensing, AI-powered systems and data-driven enforcement strategies, innovation is rapidly transforming how authorities and operators improve compliance, reduce accidents, and create safer roads. Drawing on 34 years of expertise, Mobilis will share insights from successful projects deployed across different markets and business models, highlighting lessons learned and practical approaches to ensure efficiency, transparency, and sustainability. Participants will gain a clear view of current market trends, emerging opportunities, and the critical role of technology in supporting safer, smarter mobility.
Mohamed Shams Magd is a Ph.D. candidate in Civil & Environmental Engineering at Western University, researching data-driven safety methods that use harsh-braking signals to understand and improve driver behaviour near automated enforcement. Previously, he worked as a transportation planner/traffic engineer with multiple companies, delivering multimodal plans, network modelling, and micro/macro-simulation on projects across the Middle East. He holds an M.Sc. (Transportation Planning & Traffic Engineering) and a B.Sc. (Civil Engineering) from Cairo University. Mohamed’s technical stack spans VISUM/VISSIM, EMME, CUBE Voyager, SIDRA, Synchro, QGIS, and Python, with interests in optimization and ML for proactive safety.
Régis Eidi Nishimoto is a senior executive and entrepreneur with more than three decades of experience in traffic enforcement and road safety. He is a key leader at Mobilis, a global market reference and the leader in the world’s largest traffic enforcement market, where he has helped combine technological innovation with large-scale operational expertise.
Over Mobilis’ 34-year history, Régis has been directly involved in the deployment of intelligent traffic enforcement systems that have contributed to saving more than 100,000 lives worldwide. His work focuses on the practical application of emerging technologies—such as artificial intelligence, computer vision, connected systems, and cloud-based platforms—to deliver measurable safety outcomes while ensuring transparency, scalability, and regulatory compliance.
In addition to his executive role, Régis is a member of the Technical Chamber of the Brazilian National Traffic Office (SENATRAN) and serves as a Director of the Traffic Engineering Companies Association in Brazil (ABEETRANS). In these capacities, he actively contributes to the development of technical standards, regulatory frameworks, and public policies related to traffic enforcement and road safety.
Régis has extensive experience designing and implementing flexible business models for traffic enforcement programs, including public-operated systems and concession-based partnerships. This adaptability has enabled Mobilis to operate successfully across diverse regulatory and market environments, building long-term public trust and financial sustainability.
At the Intertraffic Summit, Régis shares real-world insights from large-scale deployments, highlighting how innovation, governance, and operational excellence can be aligned to reduce accidents and shape the next generation of safer, smarter, and more sustainable mobility.
Icaro Pierre Schmitz Freddo is a mechanical engineer with a Master’s degree in Engineering and an MBA in Project Management, with over 10 years of experience in Intelligent Transportation Systems (ITS) and mobility innovation. As Coordinator of Products and Innovation at Mobilis, he plays a strategic role in developing new business opportunities and driving the introduction of innovative solutions across Latin American and global markets.
Focused on road safety, public safety, and environmental sustainability, Icaro leads initiatives that connect technology, market strategy, and real-world deployment. He coordinates innovation groups dedicated to advanced traffic technologies and collaborates closely with public authorities, industry partners, and engineering teams to deliver scalable, high-impact solutions.
Icaro has also contributed to technical standardization efforts through active participation in ABNT (Brazilian Association of Technical Standards) working groups, supporting the development of standards related to dynamic weighing and traffic monitoring systems. An experienced speaker, he has presented at major smart mobility and innovation events, including Smart City Curitiba (Brazil), and participated in international ITS congresses. At Intertraffic Amsterdam, Icaro will share insights on traffic noise detection systems and how emerging sensing technologies are enabling smarter enforcement strategies and more sustainable urban mobility environments.
Adriel Bilharva da Silva is an electrical engineer and holds a Master of Science degree, with professional experience in traffic enforcement technologies and road safety solutions at the intersection of engineering, innovation, and public policy. He has been actively involved in the development and deployment of intelligent transportation systems, including advanced enforcement technologies, data-driven traffic management, and digital platforms that support safer and more efficient mobility.
With a strong focus on emerging technologies and market evolution, Adriel works closely with public authorities, technology providers, and mobility stakeholders to translate innovation into practical, scalable solutions for urban and highway environments. His work emphasizes automation, connectivity, and analytics as key enablers to improve compliance, reduce accidents, and enhance overall road safety outcomes.
At Intertraffic Amsterdam, Adriel will contribute to the session “Emerging Technologies and Market Trends in Traffic Enforcement and Road Safety,” sharing insights on how technological advances are reshaping enforcement strategies and driving smarter, safer, and more sustainable mobility systems worldwide.
