Successful Closure of Intertraffic China Shanghai, Brite-Line Products Win Favor with International Buyers
by Brite-Line10 January 20263 min read
On April 30, the three-day 2025 Shanghai International Traffic Engineering Exhibition (Intertraffic China Shanghai) concluded successfully. As one of Asia's most influential traffic infrastructure exhibitions, this year's event attracted buyers from over 90 countries and regions worldwide. Brite-Line stood out as a key highlight with its innovative product designs and outstanding quality, drawing a continuous stream of domestic and international visitors to its booth, with numerous buyers expressing strong intentions for deeper collaboration.
At the exhibition, Brite-Line also received two significant accolades:
Brite-Line was awarded the title of "Honored Exhibitor" by the event organizer.
The PLU10022 Dot-Rib Temporary Vibratory Preformed Marking Tape was recognized as an "Inspiring Innovation Product."
Many international buyers at the exhibition noted their prior familiarity with the Brite-Line brand and, after in-person evaluation, expressed even greater confidence in the product's performance and quality, indicating interest in expanding collaboration across more product categories.
Two innovative products highlighted by Brite-Line at the exhibition drew considerable industry attention:
PL4000 Temporary Preformed Marking Tape
A groundbreaking product in the field of highway expansion and reconstruction, it has seen consistent sales growth since its market launch in 2022. It has been widely applied in major provincial projects in Guangdong, Heilongjiang, and elsewhere. Its key advantages include:
Environmentally Friendly Application: No open-flame heating required, significantly reducing carbon emissions.
High Efficiency and Convenience: Application speed is over 50% faster compared to traditional methods.
Easy Maintenance: Can be removed by hand or mechanically, avoiding the dust pollution and water consumption typical of conventional removal processes.
Economic Value: Greatly reduces road closure time during application, minimizing revenue loss for highway operators.
PLU10022 Dot-Rib Temporary Vibratory Preformed Marking Tape
Co-developed with clients in 2025, this product has already been successfully deployed in a highway expansion project in Guangdong. It features three major technological breakthroughs:
Retroreflective Coefficient: Increased by 30%, leading the industry in nighttime visibility.
Durability: Average service life reaches 3 years, over twice that of traditional markings.
Safety Performance: Features a domestically pioneered circular raised design that combines slip resistance and vibratory warning functionality, making it especially suitable for accident-prone areas such as downhill sections.
During the exhibition, Brite-Line reached preliminary collaboration intentions with several buyers from Southeast Asia, East Asia, the Middle East, and other regions. As part of the global Intertraffic exhibition series—which also includes Intertraffic Amsterdam—the company will leverage this momentum to accelerate its global expansion. With technological innovation as its core driver, Brite-Line will continue to increase R&D investment, offering more high-quality solutions powered by Chinese innovation for global transportation infrastructure development.
Brite-Line was awarded the title of "Honored Exhibitor" by the event organizer.
The PLU10022 Dot-Rib Temporary Vibratory Preformed Marking Tape was recognized as an "Inspiring Innovation Product."
Many international buyers at the exhibition noted their prior familiarity with the Brite-Line brand and, after in-person evaluation, expressed even greater confidence in the product's performance and quality, indicating interest in expanding collaboration across more product categories.
Two innovative products highlighted by Brite-Line at the exhibition drew considerable industry attention:
PL4000 Temporary Preformed Marking Tape
A groundbreaking product in the field of highway expansion and reconstruction, it has seen consistent sales growth since its market launch in 2022. It has been widely applied in major provincial projects in Guangdong, Heilongjiang, and elsewhere. Its key advantages include:
Environmentally Friendly Application: No open-flame heating required, significantly reducing carbon emissions.
High Efficiency and Convenience: Application speed is over 50% faster compared to traditional methods.
Easy Maintenance: Can be removed by hand or mechanically, avoiding the dust pollution and water consumption typical of conventional removal processes.
Economic Value: Greatly reduces road closure time during application, minimizing revenue loss for highway operators.
PLU10022 Dot-Rib Temporary Vibratory Preformed Marking Tape
Co-developed with clients in 2025, this product has already been successfully deployed in a highway expansion project in Guangdong. It features three major technological breakthroughs:
Retroreflective Coefficient: Increased by 30%, leading the industry in nighttime visibility.
Durability: Average service life reaches 3 years, over twice that of traditional markings.
Safety Performance: Features a domestically pioneered circular raised design that combines slip resistance and vibratory warning functionality, making it especially suitable for accident-prone areas such as downhill sections.
During the exhibition, Brite-Line reached preliminary collaboration intentions with several buyers from Southeast Asia, East Asia, the Middle East, and other regions. As part of the global Intertraffic exhibition series—which also includes Intertraffic Amsterdam—the company will leverage this momentum to accelerate its global expansion. With technological innovation as its core driver, Brite-Line will continue to increase R&D investment, offering more high-quality solutions powered by Chinese innovation for global transportation infrastructure development.
