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Conference
Smart, safe, and sustainable mobility for all
Intertraffic Americas 2025 Conference Programme:
17 - 19 june 2025
Smart, safe, and sustainable mobility for all is a priority for authorities in Latin America. With an urgent need to improve and boost mobility infrastructure, the Mexican government has announced several investment projects for the coming years.
Road safety and the expansion and maintenance of mobility infrastructure are very relevant on the agenda, as well as the improvement of sustainable public transport and the development of micro-mobility infrastructure.Achieving sustainable urban mobility, which includes the road safety plan in order to meet the objectives of the Decade of Action for Road Safety 2021-2030, is one of the great challenges for medium and large cities.
The international conference programme during Intertraffic Americas integrates the different actors involved in urban mobility with the objective of presenting progress, goals achieved, showing success stories, as well as proposing possible solutions that help resolve the problems that arise in different cities of Mexico and Latin America.
During Intertraffic Americas, leading national and international companies, public and private institutions will share their knowledge, technology and solutions on smart, safe, inclusive and sustainable mobility with local and Latin American authorities.
Access all conferences for free, courtesy of Dahua
programme at a glance
Tuesday, June 17, 2025: e-mobility, financing and inclusive mobility
INTERTRAFFIC IDEAS SPACE
12:00 - 13:00 Sustainable Urban Mobility in Mexican Cities
Speakers: Janet De Luna Jiménez – General Director of Territorial Policy and Mobility (SEDATU); Eng. Jorge Flores Ocaña
Moderator: Charbell Mateos – Advisor to the Mexico City Congress and mobility and transportation activist
13:00 - 14:00 Road Safety and Accident Prevention
Speaker: Miguel Montecino Montecino – General Director of Road Safety and Sustainable Urban Mobility Systems, SEMOVI
15:00 - 16:00 Thinking in Networks: How to Achieve Modal Shift Beyond the Narrative
Speaker: Víctor Alvarado – Mobility and Climate Agenda Specialist, Mexican Association of Transport and Mobility (AMTM)
Summit
11:15 - 13:00 Opening Ceremony and Keynote: Promoting the Adoption of Electric and Autonomous Vehicles in Latin America: Challenges and Opportunities
Strategies to overcome barriers and leverage opportunities in the adoption of electric and autonomous vehicles, including the development of charging infrastructure.
Speakers: Tom Alkim – Chairman, ITFHVA (International Taskforce on C‐CAM); Liam Pedersen – Chief Scientist, Nissan Advanced Technology Center Silicon Valley
13:00 - 14:00 E-Mobility and Decarbonization: Strategies for a Clean Energy Transition in Transportation
Approaches to advancing electric mobility and reducing carbon emissions in public transportation, logistics, and personal vehicles. Strategies for a clean and sustainable energy transition across all areas of mobility.
Speakers: Eugenio Grandio – President, EMA (Electro Mobility Association Mexico); Francisco Alvarado – Master’s in Systems Engineering (Transportation Focus), UACM; Saira Vilchis Jiménez – Expert in Urban Development and Mobility, Mario Molina Center
Moderator: Diana Ávalos – Director, AMIVE
15:00 - 16:00 Inclusive Mobility: Designing Transportation Systems for Everyone
We will explore how designing inclusive mobility systems can enhance the travel experience for everyone. This session will analyze innovative strategies in public transport, micromobility, and pedestrian mobility that optimize accessibility, connectivity, and efficiency in urban environments.
Speakers: Bernardo Baranda – Regional Director Latin America, ITDP; Virginia Olalde – Director of Foreign Trade and Economic Studies, ANPACT; Diana Barrera – Senior Consultant, Steer Group
Moderator: Montserrat Azcárate – ITS México
16:00 - 17:00 Discussion Panel: Challenges and Opportunities in Implementing Electric Mobility in Latin America
A discussion on the specific challenges and opportunities for adopting smart and electric mobility solutions in the region.
Speakers: Iván Leske – Reporter and Founder, urbanoides.net; Gustavo Jiménez – CEO, e-Mobilitas
Moderator: Nicolás Rosales – Director, AMTM
INTERTRAFFIC Stage
12:00 - 13:00 Latest Innovations – Security Systems (Temporary & Permanent) – MASH Regulations (REBLOC)
- REBLOC presents innovative precast concrete vehicle restraint systems compliant with MASH standards.
- Minimal dynamic displacement upon impact.
- High protection levels and low maintenance at minimal cost.
Speaker: Carlos E. Ardon – International Sales Engineer, REBLOC Inc.
13:00 - 14:00 DEVITECK
14:00 - 15:00 Geo for Cities: Improving the Urban Future
Speaker: Sebastián Hiernaux – Strategic Partnerships Manager, Google Maps (4Smart Cloud)
15:00 - 16:00 Listen, Plan, and Validate: Transforming Urban Mobility toward Systems that Prioritize People
Speaker: Octavio Jiménez Soto – Civil Engineer (Transport & Sustainable Mobility Specialist), ARCADIS
16:00 - 17:00 Connect Your Operations with Samsara
- Connected platform for physical operations: IoT solutions to monitor fleets, industrial equipment, and operational sites in real time.
- Visibility and efficiency: Improve safety, reduce costs, and make data-driven decisions through dashboards, automated alerts, and analytics.
- Scalability and digital transformation: Integrating field data with intelligent software on a single scalable platform for companies of all sizes.
Speaker: Guillermo Montiel López – Mid-Market Account Executive, Samsara
Wednesday, June 18, 2025: Safety and Sustainable Infrastructure
INTERTRAFFIC IDEAS SPACE
11:00 - 12:00 Gender and Mobility: Policies with an Inclusive Perspective
Speaker: Rocío Aguilar Emiliano – General Director of Legal Affairs / Technical Director for Strategic Mobility Projects Analysis, SEMOVI
12:00 - 13:00 Legislation and Regulatory Framework on Mobility and Road Safety
Speakers: Alma Delia Navarrete Rivera – Federal Deputy, Member of the Mobility Commission (Chamber of Deputies); Patricia Urriza Arellano – Local Deputy, Secretary of the Sustainable Mobility and Road Safety Commission (Mexico City Congress)
13:00 - 14:00 Smart City: The Digital Transformation of Campeche
Speaker: Ricardo López Gómez – Head of the Digital Strategy and Connectivity Coordination (CEDyC), Campeche
15:00 - 16:00 Initial Considerations for Designing Electric Vehicle Charging Station Projects
Integrating a broad vision for one of the basic components in developing electromobility in Mexico: electric charging stations (electrolineras).
Speaker: Diana Ávalos – Director, Mexican Association for Electric Mobility (AMIVE)
Summit
9:00 - 11:30 CONFERENCE ANASEVI
12:00 - 13:00 Strategies to Reduce Traffic Accidents and Increase Road Safety: Smart Road Safety
Analyzing the root causes of traffic accidents and exploring effective prevention and road safety strategies.
Speakers: Bosco Martí – Global Director of Institutional Affairs and Communications, Aleática; Paola Moncada – President & Co-founder, Women Operators Association
Moderator: Arturo Cervantes – President, ANASEVI
13:00 - 14:00 Sustainable Infrastructure for a Resilient Future
Key strategies and technologies for developing transport infrastructure that addresses urban growth and climate change challenges, ensuring long-term efficiency and durability.
Speaker: Marco Frías – General Director, Mexican Association of Road Infrastructure Concessionaires (AMCIV)
14:00 - 15:00 Keynote: Hitachi Rail Transport Solutions
Speaker: Jesús Gutiérrez – General Director, Hitachi Rail Mexico
15:00 - 16:00 Traffic Management Technologies and Smart Signaling
Innovations in traffic management and smart signaling to improve traffic flow and safety on roadways.
Speakers: Oscar Rubio – ITS Director, INSEGVIAL LATAM; Nadia Gómez González – Coordinator of Transportation Safety and Operations, Mexican Institute of Transportation (IMT); Manufacturas CARMEN
Moderator: José Azcárate – President, ITS México
16:00 - 17:00 CONOCER
INTERTRAFFIC Stage
12:00 - 13:00 Bridge WIM: Turning Data into Action for Safer, More Durable Infrastructure
Speakers: Hans van Loo – Consultant & Owner, Corner Stone International; Uroš Brumec – M.Sc. in Road Safety, University of Ljubljana; Matija Mavrič – Head of Sales and Marketing, Cestel; Zvonko Zavasnik – M.Sc., Traffic Engineer; Matjaž Sokol – Project Manager, Cestel
13:00 - 14:00 CARMEN Manufacturing: Classification of Permanent, Temporary, and Mobile Attenuation Systems (TMAs)
Speaker: Patricio Sepúlveda – Sales Manager
14:00 - 15:00 Data Corp Traffic
15:00 - 16:00 Active (Netherlands Embassy) – Applying Active Mobility in Urban Planning
Speakers: Yvonne Ruijters – Ambassador, Embassy of the Netherlands; Roberto Ascencio – Transport Planner, ARCADIS; Alejandra Gabriela García García – Director of Mobility and Road Safety Systems, SEMOVI (Oaxaca)
16:00 - 17:00 Punto Rojo – Emergency Braking Systems for Trucks: Innovation, Evolution, and Road Safety
- Introduction to the Truck Arrestor System (Versas)
- How the Truck Arrestor System works
- Success stories in Mexico and abroad
Speaker: Francisco Romero
Thursday, June 19, 2025: Smart and Connected Mobility
INTERTRAFFIC IDEAS SPACE
11:00 - 12:00 The Transformation of Mobility in the Monterrey Metropolitan Area
Speaker: Iván Yuri Ramírez Carrillo – Representative, Nuevo León Institute of Mobility and Accessibility
12:00 - 13:00 International Best Practices in the Electromobility Sector: What’s the Roadmap for Mexico?
Speakers: Jail Itzel Cruz – General Coordinator of Strategic Alliances, University of California–Alliance MX; Alberto Soto – Technical Director, NANSEN Mexico; Julieta Avilés – Special Project Manager, Qualtrics
Moderator: Mauricio Jaramillo – International Ambassador, UNESCO Center; Conscientious Business for Human Rights and Peace
Summit
9:00 - 11:30 CONFERENCE ANASEVI
12:00 - 13:00 Electric and Sustainable Transport – CDMX as a National Benchmark
Highlighting the achievements and lessons from Mexico City’s electric transportation efforts and its future plans.
Speaker: Miguel Montecino – General Director of Road Safety and Sustainable Urban Mobility Systems, SEMOVI (Mexico City)
13:00 - 14:00 Multimodal Platform Technology, MaaS and Smart Infrastructure
Exploring the concept of Mobility as a Service (MaaS) and its potential to revolutionize urban transportation through platforms integrating various transport modes.
Speakers: Santiago Alanís – General Manager of Electromobility, MOBILITY ADO; Alejandro Villegas López – Policy Engagement Coordinator, CAMe (Megalopolis Environmental Commission); Amado Villareal – General Director, Energy Insights
Moderator: Abril Moreno – General Manager, Energía a Debate
14:00 - 15:00 Charging Infrastructure for Heavy Vehicles in Mexico: What Can We Learn from Global Experience?
Speaker: Mexican Institute of Transportation
15:00 - 16:00 Decongesting Cities with Artificial Intelligence: The Power of Data to Optimize Traffic
Utilizing big data and AI to optimize traffic flow, reduce congestion, and enhance transportation efficiency, while considering ethical and privacy implications.
Speakers: Francisco Granados – Head of Systems Engineering, Planning and Transportation, UNAM; Sergio Zaleta – Smart City Business Development Manager, Zhejiang Dahua Technology Co.; Eng. Enrique González Villaseñor – Director of Traffic Engineering, Mexico City
Moderator: Liam Pedersen – Chief Scientist, Nissan Advanced Technology Center Silicon Valley
16:00 - 17:00 The Future of Urban Mobility – Autonomous, Connected, and Electric (C-CAM)
How autonomous, connected, and electric mobility solutions (C-CAM) can transform urban transportation by reducing emissions, improving traffic efficiency, and fostering sustainable city development. Experts will discuss key challenges, policy requirements, and real-world applications shaping smart cities.
Speakers: Victor M. Jasso – General Director of Operations, Cablebús (Cable Car System); Virginia Olalde – Director of Foreign Trade and Economic Studies, ANPACT
Moderator: Tom Alkim – Chairman, ITFHVA (International Taskforce on C-CAM)
INTERTRAFFIC Stage
13:00 - 14:00 Cities in Motion: Smart and Sustainable Logistics from a Cluster Strategy
- Real-life cases of collaborative innovation: initiatives led by the cluster that positively impacted urban freight mobility (e.g., logistics micro-hubs, sustainable delivery models).
- Lessons and opportunities for other cities: how multi-stakeholder coordination has been key to scaling solutions, and useful learnings for advancing smart logistics and low-emission urban mobility.
Speaker: Mario Fontalvo F. – Logistics and Mobility Cluster Leader, Vice Presidency of Competitiveness – Bogota Chamber of Commerce
13:00 - 14:00 Autel Energy
- Development of strategic alliances in key markets to accelerate the adoption of charging infrastructure in Latin America.
- Business models for local operators and distributors that turn electromobility into scalable business opportunities.
- Integrating charging solutions into urban plans as drivers of smart, sustainable, connected cities.
Speaker: César Alor Salinas – EV Sales Director LATAM
* Programme subject to change