17 - 19 June 2025 | Centro Citibanamex - Mexico

Speakers

Sonia Aguilar González, Road Safety Manager, WRI México

Engineer in Transportation from I.P.N. and Master in Transportation Systems from the Faculty of Engineering of UNAM. She has more than 13 years working in the public and private sectors at national and international level, focusing mainly on issues of urban mobility, sustainability, innovation and road safety. She currently manages several projects addressing the topics of: Research, Public Policy and Institutional Development, Communication and Dissemination, Data and Information Management, Infrastructure (Road Safety Audits and Inspections) and Training.

Francisco Alonso, Director of the University Institute for Research in Traffic and Road Safety (INTRAS), University of Valencia, Spain.

Degree and PhD in Psychology from the University of Valencia, Master's Degree in Communication from the Miguel Hernández University of Elche and Master's Degree in Strategic Consulting from the University of Valencia. Director of the SISTEM Chair of innovation and support for the efficient and sustainable management of urban mobility. Advisor to the Dominican Government (INTRANT) on Transit and Road Safety. He has published more than 37 scientific and divulgation books and 7 book chapters. He has participated in more than 140 consulting, research, development and innovation projects for numerous public administrations, institutions and companies. National Award for Occupational Risk Prevention by the Foundation for Occupational Risk Prevention of Spain.

Sergio Arreola Almanza, Chief Commercial Officer, Cactus Traffic

Mr. Arreola holds a degree in Financial Administration from the Instituto Tecnológico de Estudios Superiores de Occidente. He has studies in International Economics from MCGILL University Montreal, Quebec, Canada, and in Business Management from Universidad Pontificia de Comillas, Madrid, Spain. Since 2010 he has worked at Cactus Traffic de Chihuahua. He is a founding partner of Fundación Cactus.

José Azcárate, President, ITS Mexico

Graduated from Systems Engineering at the Autonomous Technological Institute of Mexico (ITAM). Director in various companies developing technologies for transport and mobility. Vice President of Technologies at the Mexican Association of Transportation Engineering (AMIT). Associate (2001) in the International Union of Public Transport (UITP) workshops in Mexico. Founder of Intelligent Transportation Systems, AC (ITS Mexico) in 2007, current president. Permanent Advisor/Director of global companies of ITS technologies and mobility. Academic of various universities in mobility technologies and logistics platform.
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Laura Ballesteros Mancilla, Alternate Senator and National Secretary of Social Management, Movimiento Ciudadano.

Political scientist by Tecnológico de Monterrey, Master in Strategic Management and Innovation Management by Universidad Autónoma de Barcelona, specialist in Scaling Public Policies for Early Childhood by Harvard University. Urban activist expert in sustainable mobility, public transport oriented development and road safety. She was a Member of the Legislative Assembly of the Federal District (2012-2015), in which she changed the regulation of public transportation, promoting the Mobility Law and creating the Secretariat of Mobility. Likewise, she promoted the regulation of Transportation Network Companies (uber and cabify), being Mexico City the first city in Latin America to regulate them. From 2015 to 2018 she was Undersecretary of Planning in the Secretariat of Mobility of Mexico City, installing Vision Zero as a Road Safety Policy. Since 2018, she has been Global Secretary of the Women in Motion Initiative. Subsequently, from 2020 to 2021 she was Coordinator for Mexico of the Bloomberg Global Road Safety Initiative. In 2021 she served as Secretary of Sustainable Urban Development for the Government of Monterrey in the state of Nuevo Leon.

Bernardo Baranda, Regional Director for Latin America, ITDP

Bernardo has developed his professional career promoting the improvement of urban accessibility mainly through projects, publications, interviews and events. Since 2006 he joined the Institute for Transportation and Development Policy (ITDP), a non-profit organization that advises governments on projects that make mobility more efficient, sustainable and equitable for people in cities, and currently coordinates the organization's offices in Mexico and Brazil. In addition to a bachelor's degree in Civil Engineering from the Universidad Nacional Autónoma de México, he holds a master's degree in Transportation Engineering from IHE-TU in Delft, The Netherlands, and a master's degree in Development Project Management and Implementation from the University of Manchester in the United Kingdom. He teaches in the Master of Urbanism at UNAM and in the Master of City at Universidad Centro.

Héctor Manuel Bonilla, Coordinator, Mexican Transportation Institute.

Civil Engineer graduated from the Universidad Iberoamericana, with PhD studies at the Escuela Técnica Superior de Caminos, Canales y Puertos, Universidad Politécnica de Madrid, Spain. At the IMT, he is responsible for directing institutional strategies that allow the edition, publication and dissemination of standards, manuals and best practices of the SCT Transportation Infrastructure Regulations and their updates. He has participated in different standardization committees, subcommittees and working groups, such as the National Consultative Committees for Land Transportation Standardization, Maritime and Port Transportation, Air Transportation, Public Safety and accessibility for persons with disabilities, in order to elaborate, among others, Mexican official standards and Mexican standards mainly related to transportation infrastructure. He is a member of the Mexican Association of Road Engineering, the Mexican Society of Geotechnical Engineering and the World Road Association. He was part of the Mexican Organizing Committee of the XXIV World Road Congress, where he served as general rapporteur.

Rayen Budiles, Deputy General Manager, COPEMSA

Francisco M. Cabeza Santillana, President, Mexican Association for the Promotion of Electric Vehicles (AMIVE).

He is a consultant in electric mobility and president of AMIVE. He has 9 years of experience in electric mobility in both the public and private sectors. He has developed projects such as the first public charging network of the CFE, the charging solution for Beat Tesla and several electric mobility projects for the transport of goods such as Grupo Modelo, DHL, Estafeta, Lala and others. He collaborates with the International Energy Agency in the electrification of countries. He is currently studying engineering in renewable energies, has two master's degrees, one in business administration at UDLAP and another in luxury brand marketing at INSEEC in Paris. He has a specialty in political psychology from Stanford University and a certificate in energy management from Tecnológico de Monterrey.

María del Rosario Castro, General Manager, Metrobús

She holds a Bachelor's and Master's degree in Economics from the National Autonomous University of Mexico (UNAM) and the College of Mexico (COLMEX), respectively. She has more than 15 years of experience in the mobility sector. In 2005 she joined the Metro Collective Transportation System as Expenditure Coordinator and in 2009 as Deputy Manager of Evaluation and Financial Control in the same system. In 2019 she joined the Secretariat of Mobility as General Director of Coordination of Public Organizations and Strategic Projects where she was in charge of the homologation of iconography, mechanisms and compensation rules between organizations; as well as the implementation process of the Integrated Mobility Card (Tarjeta de Movilidad Integrada (Tarjeta MI), which has been awarded internationally. In addition, she served as Technical Secretary of the Integrated Public Transportation System Committee (CSITP) where she collaborated in the implementation of the External Recharge Network and the integration of a single map for the mobility system of Mexico City. Today, she is the General Director of Metrobús and is the first woman to head the organization in the last 18 years.

Arturo Cervantes, President, ANASEVI

Surgeon from UNAM with Master's and Doctorate degrees in public health from Harvard University. From the Federal Health Secretariat, he was responsible for the design and implementation of the Mexican Road Safety Initiative (IMESEVI). He directed the first National Program for Road Safety in Mexico and founded the National Breathalyzer Program, promoting the formation of the National Network of Road Safety Auditors and the National System of Road Safety Trainers of IMESEVI. At the international level, he promoted Mexico's adherence to the United Nations Global Plan for Road Safety and the Decade of Action for Road Safety. He was a representative for Mexico in the Group of Friendly Countries of the United Nations Decade of Action for Road Safety and founder of the Ibero-American Road Safety Observatory OISEVI. He promoted the National Road Safety Strategy 2011 – 2020, enacted into Law in 2011 and is the recipient of the 2012 National Road Safety Award, granted by the National Association of Private Transport of Mexico. He currently also serves as coordinator of the Observatory for the Decade of Action for Road Safety.

Daniel Corte, CEO, BDI PARKING

Professional in the parking industry, member of IPMI (International Parking and Mobility Institute) with 20 years of experience in parking companies and as an independent consultant. Expertise in business unit management, KPI and control tools. He has worked in the search and opening of new businesses, logistics, supply, and security programs, as well as implementation of new technologies.

Salomón Chertorivski, President of the Mobility Commission, Chamber of Deputies

He is an economist from ITAM, where he also studied a master's degree in economics and later a Master's degree in Public Policy at Harvard. He has been Federal Secretary of Health, Secretary of Economic Development of Mexico City, National Commissioner of Seguro Popular and currently Federal Deputy for Movimiento Ciudadano.

Chris de Veer, Strategic Advisor for Intelligent Mobility of the Province of North Holland in the Netherlands

Chris de Veer is an inspiring and motivational professional in the mobility field. He is an expert on putting new mobility techniques and concepts to work for the broader challenges of the government. As an urban planner, Chris always connects mobility questions to spatial and environmental issues. He worked with national, regional, and local governments. Currently he works for the Province of Noord-Holland where he is responsible for the short and long term strategies on Smart Mobility. Next to that he is a Program Manager at Amsterdam Smart City.

Constanza Delón Córdoba, Director of Road Safety and Information Follow-up, SEMOVI

Architect from UNAM, with a postgraduate degree in Urban Environment and Sustainability from the Polytechnic University of Catalonia. She is an urban cyclist and has worked in mobility strategies, urban design, improvement of public spaces and design of bicycle lanes. She was responsible for the area of urban image and special projects at the Public Space Authority and Deputy Director of Cycling and Pedestrian Infrastructure, coordinating the planning and implementation of active mobility projects on a metropolitan scale.

Felipe Gallego Llano, Co-Founder, MegaFlux

Mechanical Engineer with a focus in business administration from Universidad de Los Andes in Colombia, with more than 12 years of experience in Project Management, entrepreneurship and creation of successful companies. He started working as Project Manager and COO and Co-FOUNDER of LATCO, an Oil & Gas subcontractor in the largest Grassroots EPC project in LATAM in recent years. He is recognized in the country as a leader in the area of electromobility and has participated in several working groups at federal and local level to promote the adoption of electric vehicles in the country.

Gustavo García, Business Development Manager Mexico LATAM, Cubic Transportation Systems

Bachelor in Marketing and Computer Engineering. Hardware architecture and configuration specialist with more than 15 years of experience in the technology industry.

Ciani Gonzalez, Mobility Specialist, SEDATU

Bachelor's Degree in Territorial Planning with a Master's Degree in Policy and Planning for Cities, Environment and Landscape. Cities, Environment and Landscape. She has worked as an advisor on urban development issues for the Legislative Branch in the Legislative Assembly of the Federal District and later in the Chamber of Deputies. She contributed to the construction of the General Law of Mobility and Road Safety, as well as the works for its implementation such as the formulation of the National Strategy of Mobility and Road Safety 2023 - 2042 and the installation and operation of the National System of Mobility and Road Safety.

Karina Licea, Urban Development and Mobility Specialist, Strategic Access

She studied Urban Planning at the National Autonomous University of Mexico (UNAM), also attended the University of Cergy Pontoise, where she specialized in urban design, and later worked in non-governmental and multilateral organizations. With more than fifteen years of experience in planning and public policy, she is currently a consultant and entrepreneur of disruptive projects in urban development and mobility such as Puerta Sur, Dezba. Member of the board of directors of Mujeres en Movimiento, she participated in the elaboration of the Mobility Plan for the city of Zanzibar, her objective is the construction of a regenerative urban culture.

Rubén López, Chief Executive Officer, Aleatica

Civil Engineer from Universidad Iberoamericana with 29 years of professional experience, mainly in the infrastructure and energy sectors. He holds a Master's degree in Science in Management (S.M) from Stanford University in California and a Master's degree in Business Administration from the Pontificia Universidad Católica de Chile. Previously, he served as International Vice President at Grupo ICA, General Director at Grupo Aeroportuario del Centro Norte (OMA) and General Director at ORCA Energy.

Alberto Marín Fernández, General Manager, Red Planners

Civil Engineer and specialist in mobility and transportation. Alberto has 20 years of experience as a consultant specializing in public policy studies and mobility infrastructure planning projects. Alberto has had the opportunity to work in numerous countries in Latin America and Europe, in numerous cities on both continents. Alberto, in addition to being the CEO of Red Planners, a boutique consultancy specializing in mobility planning and public policy issues, collaborates as a specialist consultant on numerous projects for multilateral banks.

Nicolás Mejía Pedroza, Executive Director, AMTM

Bachelor's degree in Political Science and Public Administration from the Faculty of Political and Social Sciences, UNAM. He has been a public servant at the federal, state and municipal levels and in civil society organizations. He participates in the promotion and strengthening of Mayors Associations at national and international level. He has written on the political organization of the Mexican State; on Social Development and Public Security.

Wout Meutstege, Sales and Business Development, Sqills Products BV

Head of Sales and Business Development at Sqills, a software company in the Netherlands owned by Siemens Mobility. Expert in the use of Sqills products to optimize passenger satisfaction, seat occupancy and revenue of long distance rail and bus operations. More than 5 years of experience supporting Bus and Rail Operators in Europe, UK and North America in their business needs and technical support architecture.

Ito Nakamura, Marketing Manager, JOLLATEK

Ito studied business at ITAM. He has a vast international experience composed of studies at universities in Japan and South Korea. He has also received awards from the governments of these two countries. Previously, he was in charge of sales and marketing planning in a Japanese corporation.

Andrea Papu, Senior Transport Analyst, International Transport Forum of the OECD

She is responsible for ITF's global non-urban passenger transport model and is involved in different projects related to the adoption of new vehicle services and technologies involving electrification and automation. Prior to joining ITF, she obtained her PhD from the Technical University of Denmark, where he also holds a Master's degree in Transport and Logistics. Her PhD thesis is on "Demand and behavioral models for shared, electric and autonomous vehicle mobility", and contributes to a better understanding of the travel behavior of car users in the context of simultaneous changes in preferences towards car travel and the deployment of new mobility services and technologies. During her PhD she published several articles in recognized journals and presented her work at international conferences. She is a Civil Engineer from the University of Buenos Aires in Argentina and had worked as a transportation consultant.

Sofía M. Provencio, Coordinator of Advisors, Mobility Commission, Chamber of Deputies

Communication Studies graduate from the Universidad Iberoamericana with a Master's degree in Urban Planning from the Universidad Politécnica de Cataluña. Drafter of the proposal for the harmonization of the Road Safety Mobility Law for Mexico City. Organized the forums: Electromobility in Mexico for a sustainable future, The Safe License in Mexico in collaboration with WRI and Workshop for Local Legislative Harmonization on Mobility and Road Safety in Mexico in collaboration with SEDATU and GIZ, from the Chamber of Deputies.

Fernando Rangel, President, Mexican Association of Parking Lots (AMDE)

Industrial Engineer from Universidad Iberoamericana. General Director of Ranver (parking lot operator).

Berenice Reséndiz, Head of Supply Chain Management, Grupo BIMBO

Santiago Rosas, Solution Consulting Manager for Mexico, Central America and the Caribbean, Kapsch TrafficCom

Electronics and Communications Engineer, with a Master's Degree in Project Management and Administration. He is a professional with more than 15 years of experience in the security, traffic and transportation sector, focused on the development and implementation of technological solutions for the improvement of urban and interurban mobility. At Kapsch he currently serves as Solution Consulting Manager, being responsible for the company's solutions portfolio for Mexico, Central America and the Caribbean.

Germán Sánchez Galván, Global Road Safety Coordinator, Aleatica

Civil Engineer with a specialty in Roads and 18 years of experience in the design, planning and management of road and urban infrastructure, both for motorized and non-motorized transport, developing studies of road impact, traffic, mobility plans, geometric design and road safety in several Latin American cities.

Javier Ethiel Sanchez Serra, Operations Coordinator CDMX, JOLLATEK & E Linc

Engineer in Electronics and Communications from the Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), and Master in Information Technology Management from the Universidad TEC Milenio (part of the ITESM system). He is certified in Cybersecurity, Cyberintelligence and Information Security. Sánchez Serra is considered a pioneer in the opening of telecommunications in Mexico, a task that included the mobile telephony, long distance and Internet niches. He served as General Director of Information and Communications Technologies in the Attorney General's Office (PGR). He has the experience and knowledge to make the best recommendations to be effective in the management and control of Emergencies with the most innovative technologies. He is a member of the prestigious Institute of Electrical and Electronic Engineers (IEEE; Institute of Electrical and Electronic Engineering).

Fabio A. Sandoval Reséndez, Director of Mobility Development, General Directorate of Mobility of Léon, Gto.

Master in Traffic and Transportation Engineering from the Benemérita Universidad Autónoma de Puebla (BUAP); Computer Systems Engineer from the Instituto Tecnológico de León; and holds a Professional Certificate in Public Management for Development from the IDB. He has more than 20 years of experience in the public transportation and mobility sector, participating in various projects in Mexico, mainly in the design, structuring and planning of projects and public policies for sustainable mobility, integrated transportation systems and BRT's, regulatory and institutional strengthening for the regulation of mobility and transportation, management of federal resources, intelligent transportation systems (ITS) projects, among others. He has extensive experience in the operation and management of electronic purses, smart card technologies and management trusts. In 2001 he was project leader and responsible for the technological implementation of the first prepaid public transportation system in Mexico, in the city of Leon, Guanajuato.

Patricio Sepúlveda, Advisor, Manufacturas Carmen

Evelyn Magali Suárez, Technical Director of Strategic Mobility Projects Analysis, SEMOVI - CDMX

Degree in Applied Mathematics from the Universidad Autónoma del Estado de Hidalgo. Master's Degree in Economics from the Colegio de México. Evelyn has experience in project analysis and public policies. Recently she worked as a public policy analyst in the area of Duties, Products and Benefits of the Federal Government at the Ministry of Finance, currently she analyze mobility projects in Mexico City at the Ministry of Mobility.

Jorge A. Suárez Velandia, Founder, GreenRocket

Expert in electrification of freight and passenger transportation from a practical and business perspective. Jorge has 16 years of experience in the automotive and energy industries, in companies such as VEMO, ENGIE and Volvo. He has recently founded his consulting practice GreenRocket focused on knowledge products, market intelligence, specialized business training and project execution in electromobility and other clean technologies with a focus on the Mexican market.

Miriam Téllez, Professor and Researcher, UACM y UNAM

Civil Engineer, Master's Degree in Engineering, experience in Transportation Planning and Operation, Traffic Engineering, Transit and Transportation solution proposals in CDMX and in the Mexican Republic. Professor at the UACM in Engineering in Urban Transport Systems and in the Bachelor of Urbanism at UNAM. Miriam has given training to public transport operators. Additionally, she has participated in the implementation of traffic light models through the SEDESOL-UNAM agreement. Research lines: energy and transportation, sustainable urban mobility, citizen participation and gender, transportation modeling.

Pablo Torres, Field Engineer Manager, Cubic Transportation Systems

Electronics Engineer. Pablo has more than 13 years as a traffic light technician, with extensive experience in installations and configuration of road technology. For more than 5 years he has been a supervisor of field application engineers in the USA with CUBIC Transportation Systems.

Claudio Varano, International Consultant in Mobility and Transport Projects

Expert in ITS technology systems with 25 years of professional activity in the sector. He has vast experience in urban transport mobility projects, mass transit systems (BRT) and integrated transport systems, as well as in sector policies and planning. He has worked on all the components that are part of an Integrated Transportation System for a City or Region. These components cover the Legal Framework, the Operational Design, the Infrastructure, the Financial Design, the Technology, the Business Transformation of the Sector and the Communication and Socialization of the Project.

Hernán M. Villarreal, Secretary of Mobility and Urban Planning, State of Nuevo León

Mr. Villarreal holds a Bachelor's degree in Economics from the Universidad Autónoma de Nuevo León. He holds a Master's Degree in Econometrics from the Centro de Investigación y Docencia Económicas (CIDE). D. in Economics from the University of Barcelona. In the public sector he was Deputy Director and Executive Director of the State Council of Transportation and Roads. He held the position of Undersecretary of Transportation of Nuevo Leon. He also held the position of Technical Secretary of Mobility and Sustainable Development for the Urban Development Planning Agency of Nuevo Leon. At the School of Economics of the Universidad Autónoma de Nuevo León, he worked as Professor and was Director of Graduate Studies. He also held the position of Director of the Economic Research Center. In the private sector, he is a Research Professor at the Center for Economic Research and Teaching (CIDE). Director Consultants of Municipalities and Authorities in Sustainability S.C. (COMMUNES).

Adriana Zenteno Rizo, Consultant in mobility and sustainable urban development and member of the board of directors of Women in Motion (WIM).

Adriana has experience in the public, private and social spheres. Her areas of interest are mobility, sustainable urban development, caring cities and gender perspective. She is a consultant and activist in this agenda and is a member of the board of directors of Women in Motion. She was director of the association Mobility as a Service for Latam (MaaS Latam), representing 19 companies and mobility platforms. She served as Director of Mobility in the Mayor's Office of Miguel Hidalgo in the CDMX where she promoted active mobility and infrastructure projects with a gender perspective, including the first program in Latin America called BiciMamás, which intertwines the gender and sustainability agendas, through theoretical and practical training, as well as the free delivery of bicycles with seat and helmet adaptation for infants.